Statistics · Updated October 2026
Gemini statistics: users, market share and sources
Gemini stats on Gemini users, market share by different measures, Google AI Overviews and AI Mode reach, and how Gemini picks the brands it names.
Short answer
How many people use Gemini?
The Gemini app has surpassed 900 million monthly active users, according to Google in May 2026. That is more than double the 400 million reported a year earlier. AI Overviews in Search reach over 2.5 billion.
Key figures
Gemini by the numbers
- monthly active users of the Gemini app in May 2026, up from 400 million a year earlier
- 900 million+
- monthly active users of the Gemini app in May 2026, up from 400 million a year earlier
- Google, May 2026
- Gemini's share of generative AI website visits in May 2026, up from under 9% a year earlier
- 27–28%
- Gemini's share of generative AI website visits in May 2026, up from under 9% a year earlier
- Similarweb, July 2026
- of US adults say they use Gemini (34% of adults aged 30 to 49)
- 24%
- of US adults say they use Gemini (34% of adults aged 30 to 49)
- Pew Research Center, June 2026
- monthly active users of AI Overviews in Google Search
- 2.5 billion+
- monthly active users of AI Overviews in Google Search
- Google, May 2026
- of Gemini answers to buyer questions cited at least one website (ChatGPT and Perplexity: 100%)
- 93%
- of Gemini answers to buyer questions cited at least one website (ChatGPT and Perplexity: 100%)
- LLMReach measurement, October 2026
- websites cited per Gemini answer (ChatGPT 4.2, Perplexity 8.0)
- 2.5
- websites cited per Gemini answer (ChatGPT 4.2, Perplexity 8.0)
- LLMReach measurement, October 2026
- of the websites Gemini cites rank in Google's top 10 for the same question
- 13.4%
- of the websites Gemini cites rank in Google's top 10 for the same question
- LLMReach measurement, October 2026
- of the brands Gemini named were named by neither ChatGPT nor Perplexity for the same question
- 58.3%
- of the brands Gemini named were named by neither ChatGPT nor Perplexity for the same question
- LLMReach measurement, October 2026
All figures
Every Gemini figure in one table
| Statistic | Figure | Source |
|---|---|---|
| Gemini app monthly active users, end of 2025 | 750 million+ | Alphabet via TechCrunch, 4 February 2026 |
| Gemini share of AI chatbot referrals to websites | 10.91% | StatCounter, September 2026 |
| Gemini share of AI referral traffic | 11.56% | SE Ranking, 2026 |
| Monthly active users of AI Mode in Google Search | 1 billion+ | Google, May 2026 |
| Tokens per minute processed by Google model APIs | 19 billion | Google, May 2026 |
| Tokens processed per month across Google surfaces | 3.2 quadrillion+ | Google, May 2026 |
| Google products with over a billion users each | 13 | Google, May 2026 |
| Gemini answers citing Google Maps (of 250) | 52 | LLMReach measurement, October 2026 |
| Brands named per Gemini answer | 5.5 | LLMReach measurement, October 2026 |
What it means
What this means for your brand
Gemini is a mass audience
Google reports over 900 million monthly Gemini app users and 2.5 billion for AI Overviews. Being named in Google's AI answers now reaches a very large audience.
Top 10 rankings are not enough
LLMReach found only 13.4% of sites Gemini cites rank in Google's top 10 for the same question. Strong organic rankings alone do not secure a citation.
Gemini names different brands
In LLMReach's data, 58.3% of brands Gemini named were missed by ChatGPT and Perplexity. Visibility must be checked engine by engine, not assumed from one.
Growth
Gemini app users doubled in a year
View the data as a table
| May 2025 | Q3 2025 | Q4 2025 | May 2026 | |
|---|---|---|---|---|
| Gemini app monthly active users | 400million | 650million | 750million | 900million |
Source: Google, May 2026 and Alphabet via TechCrunch, 4 February 2026
Our data
How Gemini answers compare.
Gemini next to ChatGPT and Perplexity, on the same 250 buyer questions.
Per assistant, % of answers or names
- ChatGPT
- Gemini
- Perplexity
Source: LLMReach measurement, 750 answers to 250 buyer questions in 25 sectors, 5 to 7 October 2026View as table
| Brand | ChatGPT | Gemini | Perplexity |
|---|---|---|---|
| Cite a website | 100% | 92.8% | 100% |
| Brands no other AI named | 59% | 58.3% | 58.5% |
| Sources in Google top 10 | 10.7% | 13.4% | 14.4% |
Our data
The sites Gemini cites most.
Websites Gemini cited in its 250 answers to buyer questions, ranked by how many answers cite them.
- 01maps.google.comhttps://maps.google.com/?cid=17809755708024308314&g_mp=Cidnb29nbGUubWFwcy5wbGFjZXMudjEuUGxhY2VzLlNlYXJjaFRleHQcited in 52 of 250 answers
- Gemini
- 02cited in 20 of 250 answers
- Gemini
- 03forbes.com10 Best HR Software Of 2026cited in 9 of 250 answers
- Gemini
Gemini
- 04cited in 7 of 250 answers
- Gemini
- 05nonprofitnewsfeed.comTop 11 Trusted Animal Welfare Nonprofits in the US 2026cited in 5 of 250 answers
- Gemini
- 06=cited in 4 of 250 answers
- Gemini
- 06=moneygeek.comCheapest (and Best) Car Insurance in Houston, TXcited in 4 of 250 answers
- Gemini
- 06=peoplemanagingpeople.com10 AI Recruiting Software for Sourcing in 2026cited in 4 of 250 answers
- Gemini
- 09=businessinsider.comBest Fresh Dog Food - Business Insidercited in 3 of 250 answers
- Gemini
- 09=cited in 3 of 250 answers
- Gemini
- 09=cited in 3 of 250 answers
- Gemini
- 09=cited in 3 of 250 answers
- Gemini
LLMReach measurement, Gemini (3.5 Flash-Lite), 5 to 7 October 2026.
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<a href="https://www.llmreach.ai/ai-search-statistics/gemini-statistics">
<img src="https://www.llmreach.ai/charts/ai-search-statistics/gemini-statistics.svg" alt="The sites Gemini cites most" width="800" loading="lazy" />
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<p>Source: <a href="https://www.llmreach.ai/ai-search-statistics/gemini-statistics">Gemini statistics by LLMReach</a></p>Free to use with the credit link.
Methodology
How these figures were measured.
| Assistant | Model | Questions |
|---|---|---|
| ChatGPT | gpt-5-6 | 250 |
| Gemini | 3.5 Flash-Lite | 250 |
| Perplexity | sonar | 250 |
10 example buyer questions, from the 250 asked to each assistant
- 01best digital marketing agency in Chicago for B2B companies
- 02best Toyota dealership in Houston
- 03what is the best CRM for a 10-person sales team?
- 04best natural deodorant that actually works
- 05best endpoint detection and response platform for a mid-size company
- 06who is the best family dentist in Houston that takes new patients?
- 07best running shoes for flat feet
- 08best online MBA program for working professionals
- 09which vendors should we evaluate for enterprise data security?
- 10best fee-only financial advisor for tech executives with stock options
- Third-party figures come from primary sources we read, such as Google, Similarweb, Pew Research Center, StatCounter and SE Ranking.
- Our own figures come from 750 answers to 250 buyer questions across 25 sectors, compared with Google's top 10 for the same questions.
- The date of each figure is shown next to its source, so you can judge how current it is.
- Different methods explain different numbers: app users, website visits, referral traffic and survey answers each measure something distinct.
Cite this page
Cite this page
<p>
Source: <a href="https://www.llmreach.ai/ai-search-statistics/gemini-statistics">Gemini statistics: users, market share and sources</a>,
LLMReach, updated October 2026.
</p>Writers are welcome to cite these figures and link to this page.
FAQ
Gemini statistics: common questions
How many Gemini users are there?
Google said in May 2026 that the Gemini app had surpassed 900 million monthly active users, more than double the 400 million reported a year earlier. Alphabet reported over 750 million at the end of 2025, per TechCrunch.
How have Gemini monthly active users grown?
Google reported 400 million in May 2025, 650 million in Q3 2025 and over 750 million at the end of 2025, per Alphabet via TechCrunch. In May 2026 Google said the figure passed 900 million.
What is the Gemini market share?
It depends on the measure. Similarweb put Gemini at 27–28% of generative AI website visits in May 2026. StatCounter showed 10.91% of AI chatbot referrals in September 2026, and SE Ranking reported 11.56% of AI referral traffic.
How many Google Gemini users are in the US?
Pew Research Center reported in June 2026 that 24% of US adults say they use Gemini. Use is higher among adults aged 30 to 49, at 34%, according to the same survey.
How many people see Google AI Overviews and AI Mode?
Google reported in May 2026 that AI Overviews have over 2.5 billion monthly active users. AI Mode, launched a year earlier, has surpassed 1 billion monthly active users, according to the same Google announcement.
How does Gemini choose which sources and brands to name?
LLMReach's October 2026 measurement of 750 answers shows Gemini cites 2.5 websites per answer and names 5.5 brands. Only 13.4% of cited sites rank in Google's top 10, and 52 of 250 answers cited Google Maps.
Free AI Audit
See your brand's AI visibility in Gemini
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What to expect
Audit
Before the call, we run your buyers' questions through ChatGPT, Claude, Perplexity and Gemini.
Map
On the call, we show you where competitors are cited and you are not, and what's causing it.
Decide
An honest read on whether the Citation Stack fits. If it doesn't, you'll hear it on the call.
Don't see a time that works? Email Karim directly: contact@llmreach.ai