SEO and GEO for SaaS
The SaaS SEO Agency for Google and the AI Answer.
LLMReach is an SEO and GEO agency for SaaS companies. We help your product rank in Google and get named by ChatGPT, Claude, Perplexity and Gemini when buyers build a shortlist.
By the numbers
The numbers behind how buyers choose.
- of B2B buyers chose a different vendor than planned after guidance from an AI chatbot.
- 69%
- of B2B buyers chose a different vendor than planned after guidance from an AI chatbot.
- G2 research, 2026
The searches that decide the demo
Buyers search Google before they book a demo.
- Remote teams: “best project management software for a remote team of 30”. Google opens with an AI Overview, then Reddit threads and review roundups. Vendor pages sit lower on the page.
- Accounting: “best accounting software for a small business with multiple entities”. The AI Overview and listicle sites frame the shortlist, so vendors without comparison content lose the first look.
- HR and payroll: “best HR and payroll platform for a US company with 50 employees”. Buyers read an AI summary first. Directories and reviews fill most of the links below it.
- Email marketing: “best email marketing platform for B2B lead nurturing”. Tool-review sites and Reddit rank beside vendor pages, and an AI Overview sits above all of them.
Most SaaS sites rank for their own brand and little else. The category searches buyers type go to Reddit, review sites and a few big vendors.
The basics
SaaS SEO, now that AI answers.
SaaS SEO puts your product, category and comparison pages in Google's results when buyers search for software. GEO gets your product named inside AI answers. You need both.
Google showed an AI Overview on all 10 buyer searches we ran. Only 15% of the sites AI cites rank there. More in where AI gets its information.
For SEO for SaaS, that means two jobs. Make your pages specific enough to rank and to quote. Keep reviews and profiles complete and consistent. We handle both.
GEO and SEO
SEO vs GEO for SaaS companies.
Buyers use Google and AI on the same shortlist, but each rewards different proof. Here is the difference for a SaaS company.
| SEO | GEO | |
|---|---|---|
| Where you show up | Category, comparison and use-case results, under an AI Overview | The few products an assistant names for the buyer's exact need |
| What each one rewards | Specific pages, links and a fast, crawlable site | Claims it can check on your site, G2, Capterra and Reddit |
| Who you compete with | Reddit threads, review sites and comparison articles | The same review sites and threads, quoted inside the answer |
| What to fix first | Generic feature pages and missing comparison or use-case pages | Pricing, integrations and fit that are hard to find or confirm |
| What we report | Rankings, organic signups and demo requests | AI citations on agreed buyer prompts, and AI referral visits |
Our own results
We do this for our own brand first.
Gemini · Named
“best agency for getting cited in LLMs”
ChatGPT · Named
“agency that gets you cited in AI models”
ChatGPT · Named
“best agency for getting cited in LLMs”
AI answers vary by platform and moment, so these show the method working on those days, not a promise of identical answers.
See all resultsReal Google results
The sites Google ranks when buyers search.
We searched Google for the same 10 questions your buyers ask AI. 10 of the 10 results pages opened with an AI Overview. Only 15% of the sites ChatGPT, Gemini and Perplexity cite for the same questions rank in that top 10: ranking in Google and getting named by AI are two jobs.
- 01reddit.comForumBest Alternatives to HubSpot for Small Businesses?top 10 in 6 of 10 searches
- 02=emailtooltester.com15 HubSpot Alternatives That Won't Break the Bank in 2026top 10 in 2 of 10 searches
- 02=top 10 in 2 of 10 searches
Google
Google organic top 10, US, desktop, searched on 8 October 2026. Each site counts once per search; subdomains count with their site.
Search presence
Where SaaS SEO wins, by page type.
Category and use-case pages
One page per use case, such as HR and payroll for 50 employees, lets Google and assistants match your product to the buyer's question.
Comparison and alternatives pages
Buyers search for alternatives to tools they know. Honest, factual pages here are among the highest-intent assets you can build.
Review-site profiles
Directories and review roundups fill the results buyers read. Complete, claimed profiles with verified reviews give independent proof.
Technical foundations
Crawl, speed, indexing and schema decide whether pages can rank at all. We fix these first. See technical SEO.
Community presence
Reddit ranked in 6 of 10 buyer searches we logged. Real answers from your team in those threads build trust and visibility.
Topical authority
Covering a category in depth beats one keyword. A planned cluster builds topical authority in Google and with AI.
What's included
SaaS SEO services, plus the AI answer.
A 90-day engagement built around how software buyers search, in Google and in AI, across your category.
- SaaS keyword research mapped to category, use-case, integration and alternatives searches
- Buyer keyword and prompt audit across Google, ChatGPT, Claude, Perplexity and Gemini, with a baseline before work begins
- Pages that rank in Google: category pages, comparison pages and alternatives pages with honest, checkable facts
- Answer-first rewrites of your home page, product pages and pricing pages
- Technical SEO fixes: crawl, speed, indexing and SoftwareApplication, FAQPage and Organization schema
- Claimed, complete profiles on G2, Capterra and the integration directories buyers read
- Research into the Reddit and community threads where your category gets compared
- Crawler access checked for Googlebot, GPTBot and the other AI crawlers
- A topical authority plan so your content covers the category, not one keyword
- Weekly updates on your Google rankings and AI citations
How it works
How SaaS SEO works: the Citation Stack.
We map what buyers search in Google and ask AI, from category searches to alternatives questions, and agree the fifty that matter.
Explore AI Prompt ResearchGoogle and AI crawlers can reach and read every product, comparison and pricing page. Speed, indexing and software schema are in place.
Explore technical SEOAnswer-first pages state what the product does, for whom and how it compares. They are built to rank in Google and to be quoted by assistants.
Explore on-page SEOResearch into the threads buyers read when comparing tools. Participation only where community rules allow it, with real answers and no spam.
Explore Reddit MarketingWe track Google rankings and count AI citations across the agreed prompts, against a baseline taken before work begins. You get weekly updates.
Explore AI Visibility Tracking
You approve every page. We do the rest: about an hour a week from you. See all our SEO services
Who this is for
Built for SaaS teams that win on proof.
Not for you
If any of these are you.
- You want page one within a month
- You can't give us site access or sign off on pages
- You only want paid ads managed
- You have no product pages worth ranking
For you
If this is you.
- Buyers compare tools in Google and AI before a demo
- You can show reviews, customers and clear features
- You want an agency that does the work, not one more report
- You can give the work a full 90 days
- The work pays off where buyers compare tools before they talk to sales.
- It also works where you can back each claim with a review, a customer or a feature page.
FAQ
SaaS SEO agency: questions software teams ask us.
What does a SaaS SEO agency do now that AI answers?
It still earns rankings in Google: category pages, comparison pages, technical fixes and authority. Now it also gets your product named in ChatGPT, Claude, Perplexity and Gemini answers. We run both in one engagement. See how SEO and GEO differ.
How is a SaaS SEO agency different from a general B2B marketing agency?
A B2B marketing agency often spreads work across ads, email and events. A SaaS SEO agency focuses on search: the category, comparison and use-case pages buyers find in Google and AI. We do not run paid campaigns.
How long does SEO for SaaS take?
Usually months, not weeks. Comparison and alternatives pages tend to move first. Broad category terms against big vendors take longer. AI citations can move sooner, since review profiles update fast. We report weekly against a baseline.
What do your B2B SEO services include?
SaaS keyword research, buyer prompt research, category and comparison pages, technical SEO and schema, review-site profiles and community research. It also covers weekly tracking against a baseline. It starts with the free SEO audit.
How much does a B2B SEO agency cost?
It depends on scope: how many products, categories and competitors you face, and how much content exists. We do not quote a price on a page. The free audit gives you a plan and a clear scope.
Why does Reddit outrank my product pages in Google?
Because it holds honest comparisons that buyers trust, and many SaaS sites do not. In our Google test, Reddit ranked in 6 of 10 buyer searches. Better comparison content and a real presence in those threads close the gap.
Do I need technical SEO and a site audit first?
Usually yes. If Google cannot crawl or index your product pages, content will not rank. A technical SEO pass fixes speed, indexing and schema before we scale content on top.
How do you get a SaaS product named by ChatGPT and Perplexity?
We make your product easy to confirm where assistants read. That means complete G2 and Capterra profiles, clear product and comparison pages, schema and consistent facts. Then we track the searches and prompts that matter. See our GEO guide and the GEO page for B2B SaaS.
How do you measure SEO and AI results?
We track your Google rankings and count citations of your product across the agreed buyer prompts in ChatGPT, Claude, Perplexity and Gemini. We compare against a baseline taken before work begins, and track AI visitors in GA4.
Do you work only with SaaS or with other tech companies?
Both. We work with SaaS products and with other tech companies that sell to businesses. Every engagement starts with a B2B SEO audit of your site, rankings and AI citations, and then we agree the plan with you.
Free AI Audit
Does Google show your product?
You leave knowing where your product is missing from AI answers, what is causing it, and which changes would matter first, whether we work together or not.
What to expect
Audit
Before the call, we run the questions your buyers ask through ChatGPT, Claude, Perplexity and Gemini.
Map
On the call, we show you where competitors are cited and you are not, and what's causing it.
Decide
An honest read on whether the Citation Stack fits. If it doesn't, you'll hear it on the call.
Don't see a time that works? Email Karim directly: contact@llmreach.ai